Sample is sometimes easier to manage if it is categorized into market groups prior to dialing. These market groups usually correspond to your quota groups. If your sample has been categorized into a specific market, that market can be closed once you reach your quota. Sometimes it is easier to close a market rather than perform a complex hide statement to keep a number from being called.

The Market Weight Screen shows a listing of all markets in a particular study, the total number of phone numbers per market, the number of completes per market, the number of resolves per market and the actual market weight itself. Market weights can be modified to increase or decrease dialing in a specific market. If you weight a market down to zero, that market will be shut off and will not be dialed.  If you increase a market weight, the market will be dialed that many times more than the other markets. The acceptable weights to use are 0-9.

  1. Click on the Manage Tab
  2. Click Manage Sample
  3. Click Market
  4. Select a study from the drop down menu
  5. Click the “Market” button
  6. Modify the weights of the markets
  7. Click the “OK” button to submit the changes



Video on Modifying Market Weights